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13001 Hill Country Blvd. Bee Cave, TX 78738


13001 Hill Country Blvd. Bee Cave, TX


Author: Contact Quota Marketing Team

Although the cost of running an email marketing campaign is remarkably low, the results of a well-crafted project can be truly astonishing. Email marketing campaigns are pretty easy to set up and track yet it is common for businesses to make a lot of mistakes along the way which ultimately costs them a huge amount of custom. Below, we have a quick and easy email marketing checklist you need to follow if you wish to get the best possible ROI. Don’t let...

If you are an email marketer you would be forgiven for thinking mailbox providers such as Outlook and Gmail were trying to prevent your messages from reaching the inbox of subscribers. In actual fact, these providers work hard to ensure that only high quality emails make it past their filters. According to a detailed study by Securelist, in the first quarter of 2015, over 59% of email traffic was deemed to be ‘spam’. While this is a 6% drop when compared...

The Importance Of Email Marketing Content Email marketing is fantastic because emails are an incredibly inexpensive mode of communication. We can send hundreds, if not thousands of emails per dollar so it’s ok to have a dismal conversion rate right? After all, if you throw enough mud to the wall, some of it will stick! Not so. A large percentage of companies who use email marketing still have hideous conversion rates. So awful are their conversion rates that they actually lose money on the...

The ‘ideal’ customer is one that is so enamored with your brand that he/she will buy just about anything you sell. Alas, we live in a world of savvy consumers who are no longer anchored to a single company. If they find something better, they will grab it with both hands! There is however, an ideal customer profile which you can use to boost leads and ultimately, sales. An ideal customer profile is a description of a fictitious entity (this can be an...

A Customer Relationship Management (CRM) system is an essential marketing tool because it enables you to manage the business relationships you have with customers effectively. Indeed, a CRM enables you to focus on your firm’s relationships with suppliers, colleagues, and much more. When you have a solid CRM system in place, you have a storage unit for the information of leads, as well as the interactions you have with prospects which can include phone calls made, emails sent, inquiries...

Inbound marketing is the ‘go-to’ tactic of companies in the B2B sphere as it generates over 50% more leads than traditional paid marketing. Inbound is how you get traffic, convert visitors into leads, and get leads to become paying customers. By creating a defined path for your inbound traffic, you will be able to properly segment customers and build trust; which leads to an increased number of loyal customers. If you’ve any marketing experience whatsoever, you’ll be familiar with...